SalesHood is the leading all-in-one Sales Enablement Platform used by hyper-growth companies to boost sales performance. The SalesHood Sales Enablement Platform is a B2B sales tool designed for remote teams and proven to reduce time to ramp, lift quota attainment and accelerate sales velocity. Successful hyper-growth companies like Demandbase, DocuSign, DOMO, Omada Health, Nuance, Sage, Seagate, RingCentral, Tanium, Tealium, Trinet, UnitedWay and Yext use SalesHood to boost growth and impact revenue outcomes.
The Director, Demand Generation role is a great opportunity for an individual with proven B2B integrated-marketing experience at a SaaS company. This is a growth marketing role. You’re passionate about building pipeline and executing proven marketing strategies and tactics to engage and educate our prospects in their buyer’s journey. We’re looking for a results oriented and driven self-starter to own and execute demand generation and digital marketing. You’ll work very closely with sales to map campaigns to go-to-market sales plays.
Build and maintain a growth marketing plan.
Create an integrated marketing calendar using digital, content and online events.
Track pipeline and campaign ROI to drive awareness, conversions, engagement and closed deals.
Manage the marketing automation system including email, nurture campaigns, and landing pages.
Plan and execute high-touch online marketing events and workshops.
Work closely with sales to execute account based sales plays.
Business and/or marketing degree.
5 to 10+ years working experience in B2B marketing including email, events, webinars, digital and content marketing.
Domain expertise in sales enablement or sales tech.
Hands on experience working with Hubspot, WordPress and Salesforce.
Excellent communications skills, including writing.
Strong data driven decision-making skills and ability to take customer insights and them into marketing campaigns.
Excellent writer with demonstrated experience in social media.
Business process and project management expertise and strong analytical and structured problem solving capabilities.
Applicants must be legally authorized to work in the United States.