The AI-Powered Sales Kickoff: How to Make SKO Stick

A great sales kickoff creates energy. The real test is what sellers do differently when they return to work.

Join Elay Cohen for a conversation with three practitioners: Mykenzie Byrd of CoreSite, Staci Vallee of Lightcast, and Zachary Prucnal of Olo. They’ll share how they approach SKO, where AI can help, and what it takes to turn kickoff priorities into lasting sales behaviors.

We’ll explore how to prepare sellers before the event, create opportunities to practice during SKO, and reinforce the right behaviors afterward. You’ll leave with practical ideas you can apply to your own kickoff.