A lot of people bucket the term “enablement” in sales training. For Elay Cohen, it’s more than that. Enablement is how companies can go to market faster and grow their business faster by aligning their people, processes, and priorities. Elay is the CEO and co-founder of SalesHood, one of the leading sales enablement automation platforms, and author of the book, Enablement Mastery. He wrote the book to educate leaders and practitioners around how to elevate their thinking around enablement. Highlighting the pillars of successful organizations, he shares how leaders can create a learning culture and have everyone in their team align with their message.
Take the Lead podcast with Dr. Diane Hamilton
Mastering Enablement with Elay Cohen
May 8, 2019
About SalesHood
SalesHood is a global leader in revenue enablement on a mission to empower salespeople to sell better. SalesHood’s comprehensive and award winning Revenue Enablement Platform powers repeatable sales execution, guiding sellers on what to do and what to share. SalesHood AI delivers highly personalized training, coaching and selling experiences across the customer journey. Trusted by high-growth, high-performing companies, SalesHood is purpose-built to deliver fast revenue results. Companies like Copado, Ewing-Foley, Frontline Education, Olo, Sage, SmartRecruiters, and Planview use SalesHood to realize increase sales productivity and win-rates.