Report

Sales Kickoff Industry Report

Download the latest trends and benchmarks shaping Sales Kickoffs in 2025. Our annual report reveals how top organizations tackle challenges to achieve measurable success.

Key insights:

62% of companies plan fully in-person SKOs – Emphasizing the importance of face-to-face alignment and collaboration.

74% prioritize pipeline growth at SKO  – Highlighting the need to improve demand generation in 2025

92% include sales teams; 58% include Customer Success – Underscoring the shift toward cross-functional alignment for customer success.