SalesHood - Sales Enablement Platform

Welcome To My New Blog On Sales & Sales Productivity

Welcome. I’ve decided to start a new blog to share and spark fresh and game changing ideas, conversations and best practices about anything and everything relating to sales productivity.  As a precursor to my book that will be published this year, I plan to share some insights that are top of mind to sales leaders around the world.  I’m working on the final edits of the book and I thank everyone that has given me feedback. My commitment to you is that you’ll be able to use the prescriptive guidance in this blog immediately in your business. Get ready to get access to the latest thinking on:

  • Creating a winning sales culture
  • Officiating your sales values
  • Building a coaching culture
  • Measuring what you manage
  • Nurturing sales communities & best practice sharing
  • Customizing your sales process
  • Building deal desks
  • Improving your team’s sales skills
  • Storytelling to differentiate
  • Planning meetings, territories & accounts
  • Social learning and the power of community accelerated learning
  • Onboarding and new hire training
  • Crowdsourcing winning sales plays & tools
  • Gamification to drive better engagement
  • and more…

This blog will share highlights of our sales productivity journey at and the journey of many companies around the world I have met with and helped.  With almost eight years under my belt at and hands on experience creating, revolutionizing and growing the global sales productivity team and programs, I have recommendations to share that are recognized as best in class.  The words in this blog are prescriptive for any CEO, sales executive or sales operations leader looking to drive change and sales transformation.  Use this blog as a foundation and playbook for measuring and motivating your sales people to realize incredible results. This blog is relevant to you if you are a sales executive running a global sales organization of fast growing start ups or well established companies.  Small businesses and start ups looking to accelerate their sales results, emulate the best of the best and avoid some commong mistakes will appreciate this blog.  If you’re a sales operational leader, this blog is a perfect companion to your business planning, sales training and go to market functions. Watch for daily posts about this game changing topic that is top of mind to every CEO and sales leader around the world called Sales Productivity.

About the Author
Elay Cohen

Elay Cohen

Elay Cohen is the author of SalesHood: How Winning Sales Managers Inspire Sales Teams to Succeed and the co-founder of SalesHood, a SaaS sales enablement platform and community for sales professionals. Elay is the former Senior Vice President of Sales Productivity at Salesforce. Recognized as the company's "2011 Top Executive", and credited for creating and executing all of Salesforce's sales productivity programs that accelerated its growth from $500M to $3B+ in revenue. The sales training and sales support innovations delivered over these years by Elay and his team to thousands of sales reps resulted in unprecedented hypergrowth. He also created the Partner Relationship Management (PRM) category.

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